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Fair trading in New Zealand

Helping Kiwi’s get a fair go since 1979.

Building up your business is hard work. So if you are looking to launch a new product but are unsure what standards apply or would like to make sure someone else does not muscle in on your good name and reputation, we can help. 

Kiwi businesses and consumers are protected from unfair trading practices by a raft of legislation; the Fair Trading Act 1986, Sale of Goods Act 1908 and the Consumer Guarantees Act 1993, which are all about playing fair.

Our team are well versed with New Zealand’s fair trading laws. We can:

  • Provide advice on fair trading laws and product standards including labelling requirements
  • Notify others of your rights and how they may be in breach of those rights under fair trading laws
  • Advise you on allegations of breaches of the fair trading laws
  • Prosecute or defend court proceedings concerning allegations of breaches of the fair trading laws

Key people

These are the experts ensuring you get a fair go.

Ben Cain, Hamilton, Tauranga

Senior Associate

Fair trading clients

These are just some of the clients we paved a fair playing field for.

What people say
"Most importantly to me, James & Wells communicates their legal conclusions to business managers clearly and effectively, enabling them to manage risk and invest resources wisely."
Lisa Soltis - Group Technology Counsel - ITW Illinois Tool Work Inc