0800 INNOV8
Home » Meet the team » Jason Rogers

Jason Rogers


Jason is a Partner in our Auckland Patents Team. His focus is on high-end intellectual property strategies for patent, design and copyright rights. He specialises in patent drafting and prosecution, intellectual property due diligence, intellectual property infringement advice, and intellectual property commercialisation.

Jason's background gives him an understanding of his client's technology and how it can be captured, protected and exploited to realise the true value of a client's business. Jason has co-invented two inventions relating to nutritionally balanced food and beverage products. These inventions have been granted four patents in New Zealand and Australia.

In his work on the Arrow Pharmaceuticals (NZ) Limited v Sanofi-Aventis case, Jason successfully obtained the first Declaration of Non-Infringement of a patent from the High Court of New Zealand.

Outside of the office Jason loves the outdoors. He enjoys jet skiing, fishing, golfing and hiking.

Qualifications and memberships

  • Bachelor of Law from the University of Canterbury
  • Bachelor of Science from the University of Canterbury
  • Registered Trans-Tasman Patent Attorney
  • Barrister and Solicitor of the High Court of New Zealand
  • Fellow of the New Zealand Institute of Patent Attorneys, and a member of the New Zealand Law Society and NZ Bio organisation

Industry specialty

  • Agribusiness
  • Biotechnology
  • Chemical
  • Clean technology
  • Creative/Design/Media
  • Electronics
  • Food and beverage
  • Health technology
  • ICT - software
  • Mechanical
  • Natural products


  • Patents
  • Designs
  • Intellectual property strategy
  • Portfolio management
  • Education
  • Blue Sky Mining 
  • Commercialisation
  • Competitive intelligence 


With over 20 years’ industry experience, Jason has been exposed to a large range of technologies specifically in the fields of chemical & life sciences, software and mechanical engineering.

Jason has been a director of several successful start-up companies including Freeload, a company manufacturing and marketing an innovative bike rack and attachment system it had developed. He was also a Director of Kiwijoe New Zealand Limited, an intellectual property holding company which owned the intellectual property behind the Freeload bike rack products.  Kiwijoe’s IP portfolio was sold to Thule in 2011.

Jason is listed as a leading lawyer in the 2018 edition of Asia IP Experts for pharma and biotech. 

Jason served for five years on the Examination Board of the New Zealand Institute of Patents Attorneys and oversaw the Foreign Law; Drafting Parent Specifications and; Interpretation and Criticism papers.

But don't take our word for it

“Being NZ’s fastest growing company in 2007, Energy Mad needed to partner with an IP firm which could keep up and I am glad say to James and Wells did.  We have been impressed with the advice received and would recommend them to any company large or small.”

Tom Mackenzie, Founder and Technical Director

“We enjoy working with Jason as a company director and a valued strategic IP adviser for Freeload. Over the past 5 years he has provided our company with the critical guidance and competitive IP edge it needed to help build, protect and present the full value of our innovation and design on a world stage, culminating with our recent deal with Thule AB to acquire our IP rights.”

Pat Maguire, Founder

"As our patent attorney, Jason has been advising us on what aspects of our product we could patent as well as drafting patents that have resulted in us successfully being granted patents in New Zealand, Australia, USA, Europe and many other individual nations around the world.

We recently sold our company and its extensive patent family to Valmont, a large US multinational".

Dallas James, Former Managing Director, AXIP Ltd  t/a AMORFLEX International